Our Brands

POLAR GEAR® was first launched in 2000 and is now one of the most recognised and widely sold leisure product brands in the UK and is growing internationally. Featuring a wide range of insulated products, from cool bags to travel mugs, we focus on quality, performance, function and design to bring you great new ideas for every season of the year.
 
 
OPTIMA® have been making traditional hand fitted picnic hampers for over 60 years. Whether you’re looking for a hamper to picnic at a special concert, the races or a festival or for an outdoor gathering of friends, you’ll find an Optima picnic product to suit.
 
 
NOVO® our stylish housewares brand features the successful, in-house designed Clic-Tite storage system as well as a stream of new products. Meaning ‘new, fresh, different’ novo perfectly describes the exciting new kitchen collections we are bringing to market under this brand.