

Our Mission
We help people make better everyday choices — staying hydrated, eating well on the go, and reducing the reliance on single-use plastics and food wraps — through well-designed, durable branded products that consumers return to year after year.
Our aim is not simply to supply great products, but to supply them responsibly. We invest in design and product development every season, keeping our ranges relevant and giving our retail partners fresh commercial propositions throughout the year.
Our International Presence
Our UK headquarters and showroom are located in Weybridge, Surrey — close to central London and within easy reach of Heathrow and Gatwick. We also maintain offices and showrooms in Hong Kong and Guangzhou, China, giving us direct oversight of our Asia-based sourcing, quality control and manufacturing relationships.
This on-the-ground presence in Asia enables us to respond quickly to retail buyer requirements, maintain rigorous product quality standards and deliver on-time, with consistently excellent service, across our full product range. It also allows us to identify and develop new concepts at source, ahead of the broader market.
DNC – Key Facts at a Glance
- Established: 1999
- Owned brands: Polar Gear | Novo | Clic-Tite | Optima
- Polar Gear units sold annually: 5 million+
- UK household reach: approximately 1 in 10 households owns a Polar Gear product
- Active licensing partners: Disney, Universal, Paramount, Hasbro, Mattel and more
- UK retail accounts: most major retailers
- Offices: Weybridge, Surrey (HQ) | Hong Kong | Guangzhou, China
- Registered in England (No. 3707210) and Ireland (No. 69902)

Design & Product Development
Innovation is central to what we do. Our design and development team works continuously across our brands, generating new concepts, refining existing ranges and developing licensed product in close collaboration with our IP partners. We bring fresh product to market every season, giving our retail partners the narrative they need to maintain consumer interest all year round.
A Message from Our Founder
DNC has been built on the principle that great products, backed by strong brands, delivered sustainably and with consistent excellence, create lasting retail relationships.
Over 25 years we have grown from a licensing distribution business into a full brand portfolio company — and we continue to invest in our brands, our people, our design capability and our many partnerships.
Whether you are an existing partner, a prospective retail account, or someone exploring a licensing or distribution opportunity with us, we appreciate your interest and we look forward to the conversation.
Andrew O’Neill
Managing Director
DNC UK Limited
Explore

Our Brands
Polar Gear is our break-out, fully owned brand. We also own and develop in-house brands including; Novo, Optima, Alfresco & Clic-Tite and partner with brands such as Locksy & Ototo

Our Licenses
We hold active licensing agreements with some of the world’s most recognised IP & entertainment companies, including Disney, NBCUniversal, Paramount, Hasbro, Mattel and others.

Work With Us
We bring a deep understanding of the consumer, the retail environment, and the product requirements of the categories we operate in, developed through more than 25 years of focus – let’s partner and build opportunities together.
